Mastering Sora 2 E-commerce Video Templates: 7 Presets to Quickly Generate High-Conversion Product Videos

Author's Note: Detailed explanation of Sora 2 e-commerce video generation templates, including 7 presets like unboxing videos, product displays, and luxury ads, to help e-commerce sellers quickly create professional-grade product videos.

High production costs and long turnaround times are common headaches for e-commerce sellers. This article will walk you through the full usage of Sora 2 E-commerce Video Templates, helping you quickly master practical AI video generation skills for e-commerce.

Core Value: By the end of this article, you'll know how to use Sora 2's 7 e-commerce video preset templates to achieve one-click generation from product images to professional video ads.

Sora 2 E-commerce Video Templates: Core Highlights

Deep Dive into Sora 2 E-commerce Video Templates

Sora 2 was officially released in September 2025, marking a quantum leap from its predecessor. The new version removes duration limits, supports synchronized audio generation, and adds features like character cameos and enhanced visual quality. For e-commerce sellers, the most important bit is its ability to turn static product photos into dynamic, cinematic video ads.

In e-commerce scenarios, Sora 2's preset template system is particularly handy. Each preset defines a specific visual style, camera movement, and pacing, but you can still customize details like music and text overlays. This "preset framework + free customization" model allows even sellers with zero video production experience to churn out professional results quickly.

Sora 2 E-commerce Video Templates: 7 Core Presets

Preset 1: Unboxing Video

Unboxing videos are a staple in e-commerce. Sora 2's unboxing preset is specifically optimized for product reveals:

Example prompt:

A close-up unboxing video of a premium smartwatch.
Hands carefully open the minimalist white box,
revealing the watch with macro shots of the screen
and metal texture. Soft ambient lighting.

Preset 2: First-Person POV

Simulates a handheld camera perspective to create an authentic user experience:

• Immersive Experience: Makes the audience feel like they're using the product themselves.
• Lifestyle Integration: Naturally blends the product into everyday environments.
• Building Trust: Often feels more persuasive than traditional ads.
• Best Use Cases: Wearables, kitchen appliances, sports equipment.

Preset 3: ASMR Aesthetic

Uses both visual and auditory stimuli to highlight a product's sensory appeal:

Preset 4: Luxury Ad

One of Sora 2's most popular presets for e-commerce, designed specifically for high-end products:

• Slow Motion: Showcases product details in every frame.
• Diffused Lighting: Creates a sophisticated light and shadow effect.
• Subtle Camera Movement: Slow pans and zooms to reveal product quality.
• Applicable Categories: Jewelry, perfume, fashion, high-end electronics.

Pro Tip: You can use APIYI (apiyi.com) to call the Sora 2 API in batches, quickly generating luxury-style video ads for your entire high-end inventory.

Preset 5: Japanese Minimalist

Inspired by Japanese minimalist commercials, focusing on composition rather than clutter:

Preset 6: Cinematic Calm

Designed for brand films and emotional marketing:

• Storytelling Feel: It's more than just a product showcase; it's a brand story.
• Gradient Lighting: Simulates professional studio lighting setups.
• Dolly-style Movement: Smooth tracking shots for a high-production feel.
• Best Use Cases: Brand manifestos, high-end collection launches, emotional storytelling.

Preset 7: Viral Trends

Optimized for short-video platforms like TikTok and Instagram Reels:

Getting Started with Sora 2 E-commerce Video Templates

Basic Example

Here's the basic workflow for generating an e-commerce video using the Sora 2 API:

import requests

# Configure API parameters
api_key = "YOUR_API_KEY"
base_url = "https://vip.apiyi.com/v1"

# Generate e-commerce product video
response = requests.post(
    f"{base_url}/videos/generations",
    headers={"Authorization": f"Bearer {api_key}"},
    json={
        "model": "sora-2",
        "prompt": "Product showcase video of a leather handbag rotating 360 degrees on a white pedestal, luxury lighting",
        "preset": "luxury_ad",
        "aspect_ratio": "1:1",
        "duration": 10
    }
)
print(response.json())

import requests
import time
from typing import Optional, List

def generate_ecommerce_video(
    product_name: str,
    prompt: str,
    preset: str = "luxury_ad",
    aspect_ratio: str = "9:16",
    duration: int = 10,
    api_key: str = "YOUR_API_KEY"
) -> dict:
    """
    Generate e-commerce product video

    Args:
        product_name: Name of the product
        prompt: Video description prompt
        preset: Preset template (unboxing/first_person/asmr/luxury_ad/minimalist/cinematic/viral)
        aspect_ratio: Video ratio (9:16/1:1/16:9)
        duration: Video duration (seconds)
        api_key: API Key

    Returns:
        Generation result
    """
    base_url = "https://vip.apiyi.com/v1"

    response = requests.post(
        f"{base_url}/videos/generations",
        headers={"Authorization": f"Bearer {api_key}"},
        json={
            "model": "sora-2",
            "prompt": prompt,
            "preset": preset,
            "aspect_ratio": aspect_ratio,
            "duration": duration
        }
    )

    result = response.json()
    result["product_name"] = product_name
    return result

def batch_generate_videos(products: List[dict], api_key: str) -> List[dict]:
    """Batch generate videos for multiple products"""
    results = []
    for product in products:
        result = generate_ecommerce_video(
            product_name=product["name"],
            prompt=product["prompt"],
            preset=product.get("preset", "luxury_ad"),
            api_key=api_key
        )
        results.append(result)
        time.sleep(2)  # Avoid rate limits
    return results

# Usage Example
products = [
    {
        "name": "Smartwatch",
        "prompt": "Unboxing video of a smartwatch with close-up on display and band texture",
        "preset": "unboxing"
    },
    {
        "name": "Leather Handbag",
        "prompt": "Luxury handbag rotating slowly with soft lighting highlighting leather texture",
        "preset": "luxury_ad"
    }
]

results = batch_generate_videos(products, "YOUR_API_KEY")

Recommendation: Head over to APIYI (apiyi.com) to get your Sora 2 API credits. The platform supports a unified interface for multiple AI video models, making it easy to compare results across different engines.

Sora 2 E-Commerce Video Template Comparison

Comparison Note: You can test and compare these template effects on the APIYI (apiyi.com) platform to choose the preset style that fits your product best.

Sora 2 E-Commerce Video Templates: Practical Tips

Prompt Optimization Tips

The key elements for writing effective e-commerce video prompts:

Batch Generation Workflow

By combining Sora 2 with automation tools like n8n, you can achieve:

1. Automated Generation for New Arrivals: Video generation is automatically triggered when a new product is added to your inventory.
2. Multi-Spec Batch Output: Generate videos for multiple platforms and aspect ratios for the same product simultaneously.
3. A/B Testing Materials: Generate different styles for the same product to conduct comparison tests.
4. Scheduled Content Refresh: Periodically update your store's video content to keep it fresh for visitors.

FAQ

Summary

Here are the core takeaways for Sora 2 e-commerce video templates:

1. 7 presets covering all scenarios: From unboxing to luxury ads, these meet the needs of various product types.
2. Image-to-Video lowers the barrier: You don't need professional filming equipment; your product photos are enough to generate professional videos.
3. Multi-platform adaptation boosts efficiency: Generate multiple aspect ratios at once to cover all mainstream e-commerce and social platforms.

By mastering these preset templates, e-commerce sellers can significantly cut video production costs and quickly produce high-quality product showcases.

We recommend quickly validating your results through APIYI (apiyi.com). The platform offers free credits and a unified interface for multiple models, making it easy to handle batch generation and performance comparison.

📚 References

⚠️ Link Format Note: All external links use the Resource Name: domain.com format. This makes them easy to copy while avoiding direct clickable links to maintain SEO integrity.

1. OpenAI Sora Official Documentation: Sora 2 Features and Usage Guide

   • Link: help.openai.com/en/articles/9957612-generating-videos-on-sora
   • Description: The authoritative official guide to understanding all functional parameters.

2. Sora 2 Prompt Engineering Guide: Detailed prompt optimization techniques

   • Link: wavespeed.ai/blog/posts/sora-2-prompting-tips-better-videos-2026/
   • Description: Practical prompt tips to help you level up your generation results.

3. Higgsfield Sora 2 Presets Documentation: Deep dive into preset templates

   • Link: higgsfield.ai/sora-2-ai-video-presets
   • Description: Detailed parameters and use cases for various preset templates.

Author: Technical Team
Technical Exchange: Feel free to join the discussion in the comments! For more resources, you can visit the APIYI apiyi.com technical community.